Top 10 Tips to Creating your Business Strapline

A strapline, tagline, slogan or catchphrase is a short statement that communicates a business’s identity and/or offer. Good straplines can help a business stand apart from competitors, and they can express a promise regarding your product or service. It can influence how people view you, building affinity and sales. L’Oreal has “Because you’re worth it.” John…
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